June 4, 2012

Piet Zwart Institute: The Teaser

posted in collaboration, exhibitions

01 – 3 June 2012

An exhibition featuring the first year Master of Fine Art students at Piet Zwart Institute

Zayne Armstrong, Olivia Dunbar, Kevin Gallagher, Jasper Griepink, Jason Hendrik Hansma, Joakim Hällström, Anna Luczak, Vikram Uchida-Khanna, Kymberley Ward, James Whittingham

teas·er noun \ˈtē-zər\

1: one that teases
2: an advertising or promotional device intended to arouse interest or curiosity especially in something to follow

tease transitive verb \ˈtēz\

O.E. tæsan “pluck, pull apart” (fibers of wool, flax, etc.), from W.Gmc. *taisijanan (cf. Dan. tæse, M.Du. tesen, Du. tezen “to draw, pull, scratch,” O.H.G. zeisan “to tease, pick wool”).

The original sense is of running thorns through wool or flax to separate, shred, or card the fibers. The figurative sense of “vex, worry, annoy” emerged 1610s. For similar sense development, see heckle.

Hairdressing sense is recorded from 1957.

Noun meaning “one who teases” is first recorded 1852; specifically as short for cock-teaser it was in use by 1976. Teaser “short sample, introductory advertisement” is attested from 1934.

 

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